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Press Release

Magma and SuperWorld create breakthrough partnership to link physical real estate assets and their digital twins in real world locations anywhere on Earth.

Paris, France, March 21, 2023 - Magma, the real estate technology platform and SuperWorld, the augmented reality virtual world mapped onto the real world are excited to announce a strategic partnership to provide immersive experiences, web 3 and AI solutions for the real estate industry.

SuperWorld's virtual real estate platform and Magma's Digital Twin Token (DTT®) technology are poised to revolutionize the Real Estate industry by providing users with a new way to interact with each other and the world around them; enabling new forms of commerce, entertainment, and social interaction.


SuperWorld is a virtual world mapped onto the real world that grants users the ability to create, discover, and monetize content (3D, 2D, audio) in augmented reality. SuperWorld's virtual real estate system allows users to buy virtual plots of land anywhere on Earth and become key stakeholders in real-world locations by being able to activate monetization from digital commerce, e-commerce, advertising and analytics.

Magma is a groundbreaking collaborative Real Estate technology platform dedicated to creating and hosting the Digital Twin Token (DTT®) of its users buildings. Not only does Magma provide secure record keeping of real-world asset data, but it also paves the way for the creation of immersive experiences as well as interactions between the physical and digital asset.

The goal of this partnership is to allow users of SuperWorld to create digital buildings on their plots and offer augmented experiences as a digital extension of their real-world assets or fictional buildings. Artworks, furniture, and fixtures could be turned into interactive components of a 3D model, uninhibited by real-world limitations in the virtual realm.

Our common vision is to also create a professional metaverse environment where virtual buildings can be a place for collaboration and exchange of information. Service providers and content creators would collaborate to create unique objects in the form of NFTs. These objects could be virtually placed in buildings as avatars of their physical counterparts.

“We are excited to enable real estate owners and developers with the opportunity to create digital twins incorporating immersive technology, web3 and AI to provide a new means of property management, and a marketing channel to reimagine their customer engagement and enhance their customer experience at their physical locations.” said Hrish Lotlikar, Co-Founder & CEO of SuperWorld. 

Magma strives to ensure a more sustainably built environment by leveraging Digital Twins, data analytics, and Web3 technologies. With this partnership, Magma DTT® owners will be able to create a digital extension of their physical buildings in a metaverse environment, and SuperWorld’s users will be able access immersive experiences in 3D models.

“We are thrilled to connect the dots between our platform and SuperWorld as it will complete our vision of a real life metaverse that can enhance and augment real world assets. This is how the metaverse can really have a positive and sustainable impact on the World.” said Matthieu Merchadou, CEO of Magma. 

By leveraging each other's strengths and expertise, we believe that we can achieve great things and create more value for our customers and stakeholders. 

Through this agreement, Hrish Lotlikar, SuperWorld CEO, will join the Magma Advisory Board for Metaverse matters. We are confident that this new agreement will lay the foundation for a new era in real estate.

About SuperWorld

SuperWorld is the virtual world mapped onto the real world that opens the door for users to discover, create, and monetize content (3D, 2D, audio) in augmented reality. SuperWorld's virtual real estate system allows users to buy virtual plots of land anywhere on Earth and become key stakeholders on Magma through real-world locations. SuperWorld’s mission is to enhance people’s real lives and to leverage metaverse technologies (immersive tech, web3 and AI) to  improve the physical world and benefit humanity.

About Magma

Magma is a groundbreaking collaborative Real Estate technology platform dedicated to creating and hosting the Digital Twin Token (DTT®) of its users buildings. Not only does Magma provide secure record keeping of real-world asset data, but it also paves the way for the creation of immersive experiences as well as interactions between the physical and digital asset.